Skip to main content
Plain-English meanings of the words used in the Freeq Growth Network and this help centre. Attribution: Deciding which creator gets credit for a sale. See How credit is decided. Available to withdraw: Commission whose hold has ended and that a creator can send to their bank now. Brand: A business that sells on Shopify and runs campaigns on the Freeq Growth Network. In some screens a brand is called an “advertiser”. Budget: The money a brand puts into a campaign to pay commission and, on Shopify campaigns, the platform fee. Commission can’t be more than what’s left in the budget. Campaign: A brand’s offer to pay creators commission for sales of a product during a set time. Chargeback: When a shopper asks their bank to reverse a payment. If the brand loses, the commission for that order is taken back. Click timeline: The step-by-step history of one click, from the click itself to the order, the commission and any return. Commission: The money a brand pays a creator for a sale they drove. It’s a percentage of the whole order total, after discounts, including tax and shipping. Conversion: A sale that’s been credited to a creator. Creator: A person who shares brands’ products with their audience and earns commission on sales. In some screens a creator is called a “publisher”. Discount code: A single-use code that the Freeq Growth Network creates for one shopper’s click. It’s applied at checkout automatically and expires after about 45 minutes. Creators don’t hand out codes. Discount offer: The deal a brand sets up for shoppers, such as 10% off or $5 off. The brand chooses which creators’ links carry it. Dispute: A chargeback the brand is challenging. While it’s open, the commission is frozen. Escrow: Money held safely until a sale is confirmed. Commission sits in escrow during its hold. First touch: The creator whose link first brought a shopper to the store. It’s for information only and doesn’t affect who gets paid. FREEQ: The Freeq Growth Network token. It can be staked. Hold (holding period): The time commission is held before it can be withdrawn. Usually 30 days. Riskier orders can be held longer once risk checks are enforced. Instant join: A campaign that creators can join straight away, without waiting for the brand to approve. Invite: A brand’s request for a creator to join a campaign. It expires after 7 days. Join request: A creator’s request to join a campaign from Discover. The brand approves or declines. Last click: The rule we use for credit: the most recent eligible creator link the shopper clicked before buying wins. Personal tracking link (affiliate link): The short link unique to a creator and a campaign. It records the click and takes the shopper to the store. Payout: Sending a creator’s available money to their bank through Stripe. Platform fee: The Freeq Growth Network’s fee on Shopify campaigns: a percentage of the order total of each sale credited to a creator, taken from the brand’s campaign budget alongside the commission. It isn’t taken from the creator’s commission. It comes back to the budget if the order is refunded or charged back while the commission is held. See Fees. Reserve: A share of released commission set aside to cover chargebacks that arrive after a creator has been paid. Returning customer: A shopper who already bought in a campaign. Only their first order earns commission. Settled: A sale whose hold has ended. The commission is the creator’s. Shop page: A creator’s public page showing the products they promote. Open it from My Page. Slash: When a stake is taken and not returned, for example after a chargeback on reserve money claimed early. Stake: An amount of FREEQ locked for 90 or 365 days. When the lock ends you can claim it (take it back) or restake it (lock it again). Stripe: The payments company that pays creators. Creators connect a Stripe Express account to receive payouts. Webhook: A signed message Shopify sends us when something happens, such as an order or a refund.